Newby’s Trading Company: Stock up, join friends at the beach

Published: Tuesday, February 12, 2013 at 12:00 PM.

PANAMA CITY BEACH — Generations of friends, visitors and locals alike, have been hanging out at Newby’s for 40 years, starting in a gas station building that is coming full circle.

Melva and David Newby initially built the Newby’s Trading Company building in 1972 as a gas station, beach supply and grocery store, “back before Thomas Drive was expanded to two lanes,” added Lindsey Pickenpaugh.

Lindsey owns the store with her husband, William Pickenpaugh; his brother, Wesley Pickenpaugh; and their mom, Charlotte Newby (Melva and David’s daughter); and her husband, John.

Miss Newby’s Liquors opened next door in 1975, followed by beach bars Newby’s Too and the Back Door Lounge. The gas station and grocery store was sold years ago, but in 2012, the current owners approached Charlotte to see if she was interested in buying the building back.

“And she said, ‘Why not?!’ Now we have a whole Newby’s corner,” Lindsey recalled.

Newby’s Trading Company opened July 1 and will have its grand opening on Tuesday, Feb. 19, with Newby’s style appetizers and drinks.

A Jack Daniels Barrel was brewed to commemorate Melva Newby’s life and legacy and Panama City Beach. You can purchase Jack Daniels Special Melva Newby Single Barrel Whiskey next door at Ms. Newby’s Liquors.

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